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Growth Way SEO

Google Business Profile · Raleigh · Cary · Durham · Charlotte

Show up first when local customers search Google.

Your customers now ask AI. We make your business the answer.

Before anyone visits your website, they see the Google map pack — the three businesses Google puts at the top. We get your business into it, so nearby customers call you instead of your competitor.

Rank in the map pack · More calls & directions · Built into local SEO

Local Pack · "ABA therapy near me"

1
Your business
You — after optimization
2
Competitor A
4.6 ★ · 128 reviews
3
Competitor B
4.4 ★ · 96 reviews

Why GBP matters

For a local business, your Google Business Profile is often the first — and only — thing a customer sees before they call. Most searches for a nearby service end right there in the map pack, without a single click to a website. If your profile isn't optimized, you're losing calls you never even knew existed.

What We Optimize

Every signal Google uses to rank you locally.

Google ranks the profiles it trusts most and understands best. We strengthen every one of those signals — the ones most businesses leave half-finished.

Profile Completeness

Every field filled correctly — hours, services, attributes, description — so Google fully understands what you do and who you serve.

Google Search Ads

The right primary and secondary categories, and itemized services, so you appear for the searches that actually matter to your business.

Meta & Facebook Ads

A review-generation system that turns happy customers into fresh reviews, plus professional responses to every one — a top local ranking factor.

Photos & Posts

Regular, optimized photos and Google Posts that keep your profile active and give customers reasons to choose you.

Q&A & Messaging

Seeded answers to the questions customers actually ask, and messaging set up so leads can reach you instantly from the profile.

Citations & Consistency

Consistent name, address, and phone across the directories Google checks — the trust signal that quietly makes or breaks local rankings.

The Payoff

The map pack drives more calls than your website.

For local service businesses, the three-business local pack is where the phone calls come from. Ranking there means more calls, more direction requests, and more booked appointments — often from customers who never scroll further.

The Bigger Picture

Great local ranking is one piece of being found.

Your Google Business Profile gets you into the map pack. But customers also search Google's blue links and ask AI who to hire. That's why GBP is built into our Search Visibility plans — ranking in Maps, in Google results, and in AI answers is how you truly own local search.

Works Together With

The map pack is the start. These complete the picture.

The Engine

Search Visibility

GBP is part of local SEO — combined with AEO and GEO, you get found in Maps, Google results, and AI answers as one strategy.

Faster Results

Paid Ads

Google Local Services Ads sit right above the map pack and work best over a fully optimized profile. The two reinforce each other.

Foundation

Website Design

Your profile links to your site — and a fast, trustworthy site converts the visitors your map listing sends.

Straight Answers

Frequently asked questions

Question first, direct answer, no filler.

Why isn't my business showing up on Google Maps?

The most common reasons are an incomplete or unverified profile, missing or wrong categories, inconsistent name-address-phone details across the web, too few recent reviews, or a location far from the searcher. Google ranks the profiles it trusts most and understands best — we fix each of those signals so yours becomes one of them.

How do I get more Google reviews?

The reliable way is a simple, consistent system: ask every happy customer at the right moment, make leaving a review one tap easy, and respond to every review that comes in. We set up that workflow and manage responses, because review volume and recency are among the strongest local ranking signals.

How long does it take to rank in the local pack?

Profile fixes and completeness can improve visibility within a few weeks. Climbing into the top three for competitive searches usually takes two to four months of consistent optimization, reviews, and local signals. We set a baseline at the start so you can see the movement clearly.

Is Google Business Profile included in your SEO plans?

Yes. GBP optimization is a core part of our Search Visibility plans, because for local businesses the map pack drives more calls than the website. We can also manage it as a standalone service — but it works best alongside full local SEO and AI visibility.

Can you manage profiles for multiple locations?

Yes. We manage multi-location profiles with per-location optimization, reviews, and reporting, rolled up so a franchise or multi-clinic owner can see every location's local performance in one place. It's built into our multi-location plans.

The Kitty Hawk Guarantee

Beat your baseline, or we work for free.

Your audit sets the baseline. If we haven't measurably beaten it by month six, we keep working at no charge — up to 90 additional days — until we have. We can promise this because we measure everything and don't take on businesses we can't move.

Find out where you rank in the local pack today.

Your $199 AI Visibility Audit shows exactly where you stand in Google Maps and search — and the fastest fixes to climb. Credited in full toward any plan.